Director Stanley Tong promotes his film, "The Myth" in Taipei, October 4, 2005. Tong is spearheading a new project that aims to eventually construct China's own Hollywood, Sohu.com reported. [File Photo: Tungstar/51xw.com]

Hong Kong film director Stanley Tong is more ambitious than just being a filmmaker - He is spearheading a new project that aims to eventually construct China's own Hollywood.

Tong, who is also the president of the Hong Kong-based China International Media Group Limited, on Monday inaugurated the construction of a television and film industry base in Kunming, capital of southwestern Yunnan province.

The Kunming TV, Film and New Media Industry Base will be located near the tourist hotspot of Dianchi Lake. It will be jointly invested by Tong's company and the Dianchi National Tourist Resort.

A joint venture has been set up and has set aside three billion yuan (US$418 million) for the plant's first phase, which when completed will stretch over three square kilometers, Web site Sohu.com reported.

Tong, whose popular works include "The Myth" and "Police Story 3," is confident to develop the Chinese Hollywood.

"Everything relating to the film industry will be seen there," Tong said about the site's scale.

To distinguish itself from shooting bases such as the Hengdian World Studios in eastern Zhejiang province, which is already the major shooting site for Chinese films, the Kunming base will be an all-in-one complex integrating film and television shooting, advanced production and tourism facilities.

The base will also contribute significantly to the country's digital entertainment industry, Tong adds. Digital entertainment refers to interactive entertainment, such as video games, that are computer-made and Internet-based.

"In short, the base will push the entertainment industry to an unprecedented level." Tong said.